Lindemans / Belgian beer craftsmanshipProject Details
Belgian beer craftsmanship.
Lindemans is a Belgian brewer of some of the best tasting lambic beers in the world. Its typical brewing process is only possible in the Brussels area and this makes it a truly unique beer in the world.
Flink was asked to create a new identity for point of sale. For us the base of this identity had to be: some great photography. We wanted an image that was season neutral, natural, masculine and that seduces you to drink one. We developed the concept and the art direction. The idea was beautifully shot by Studio Wauters.